Mission driven senior product designer making healthcare more accessible at Ada Health.

I'm a multidisciplinary and adaptable designer that helps startups and established companies discover, conceptualise and deliver value for their customers through research, defining and prioritising needs, prototyping, testing and validation.

I have an intrinsically driven curiosity for learning how psychology and the subconscious habits that program us play a role in our lives and society. I'm determined to make the world a better place by focusing on challenging problems to solve that deliver a positive and meaningful impact. I'm also a Travel Photographer with over 80 million views online.

Empowering people to develop long-lasting healthy nutrition habits.

OME Health
View case study

Improving user education for growth

Fat Llama
View case study

Evolving a simple IOT proposition into a smart home ecosystem.

Hive (Smart Home IOT)
View case study

Mobile banking redesign

Santander
View work examples

Spendlytics

Santander
View work examples

Articles

How to be a great designer in a small startupAlmost finished 🕑
Bulletproof case studies: The template for designersAlmost finished 🕑