I'm a multidisciplinary designer that helps startups and companies conceptualise, build and deliver valuable products for their customers. My work is a process of researching & planning, designing the UX & UI, prototyping, testing and validation - working alongside data analysts, product managers and engineers.
I'm passionate about evaluating and challenging UX propositions to understand if they meet customer needs and business intention - with a strong curiosity in the psychology of habits. I'm currently working with startups, banks, fashion and smart-home IOT companies, such as: Kalo, Santander, Farfetch, Hive, and others.
I'm also a Travel Photographer, with over 42 million photo views online.